MELINDA’S PEPPER SAUCES

Melinda's Pepper Sauces, a favorite among chefs and foodies, masterfully balance heat and flavor, blending global peppers with fresh ingredients like carrots, onions, garlic, and lime. Together, we crafted their brand essence as "Passionately Crafted Pepper Sauces" and positioned them with the strategy "Inspired Flavor." We developed an artistic, handmade brand expression and unified it in a campaign that showcases their dedication to inspired flavors and the diverse dishes their sauces enhance.

SERVICES: Brand Development / Brand Strategy / Brand Expression / Integrated Campaign / Interactive / Creative Direction / Art Direction / Graphic Design / Production / Copywriting / Campaign Concepts / Social Media Campaigns / Social Media Graphics / Website Design / Web Graphics

Melindas Red Savina Pepper Ad with a picture of salsa verde and headline "Creativity Bottled"

Melindas Ghost Pepper Ad with a picture of fish curry and the headline "The art of flavor"

Melindas Scotch Bonnet Pepper Ad with a picture of lamb curry and the headline "The artful epicurean"

Melindas Habanero Pepper Ad with a picture of chili and the headline "A palette of fresh flavors"

Melindas Scorpion Pepper Ad with a picture of shrimp curry and the headline "Every meal a masterpiece"

MELINDA’S PEPPER SAUCES

MYOPLEX

CARB DYNAMX