iCHILL RELAXATION SHOT

The world is full of stressful moments, and stress can lead to weight gain, decreased productivity, poor focus, moodiness, and a host of other health-related problems. So, when iChill approached us to promote their relaxation shots, we developed a simple yet powerful approach. We leveraged the brand name with a distinctive, memorable, and highly relatable campaign.

Brand Strategy / Creative Direction / Art Direction / Graphic Design / Production / Copywriting / Product Photography / Integrated Campaign / Outdoor

iChill airport signage with the headline "iFly, therefore iChill"
iChill bus board signage with the headline "iCommute, therefore iChill"
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